Solidot: 苹果为何继续销售有三年历史的iPad2

Solidot

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苹果为何继续销售有三年历史的iPad2
http://solidot.org.feedsportal.com/c/33236/f/556826/s/32e59a3f/sc/28/l/0L0Ssolidot0Borg0Cstory0Dsid0F36963/story01.htm
Oct 25th 2013, 08:33

苹果将从下月开始发售两款新一代iPad：iPad Air和Retina iPad mini，但同时苹果将继续销售2011年3月发售的iPad 2。苹果为何还要保留已销售近三年的iPad 2？原因是这款平板电脑依然卖得相当好，很多人对iPad 2已经足够满意。市场调研机构CIRP称，截至2013年9月30日的第三季度，iPad 2在美国市场iPad总销量中的占比为22%。调查发现，iPad的款式越老，其低端配置的版本卖得越好。由此看来，较晚购买iPad的消费者或许比早买的消费者对价格更加敏感。从这点来看，iPad更像电脑、iPods或电视，是一种能使用很长时间的电子设备，当你觉得它用不着时，你可以把它传下去，或者将它二次利用。This entry passed through the Full-Text RSS service — if this is your content and you're reading it on someone else's site, please read the FAQ at fivefilters.org/content-only/faq.php#publishers. Five Filters recommends: Massacres That Matter - Part 1 - 'Responsibility To Protect' In Egypt, Libya And SyriaMassacres That Matter - Part 2 - The Media Response On Egypt, Libya And SyriaNational demonstration: No attack on Syria - Saturday 31 August, 12 noon, Temple Place, London, UK



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